POTHELMIA BEAUTY #CharmingEveryDay
LAUNCH FILMS
Triggered reactions from top influencers and garnered covarage from popular press entities in Indonesia.
BRAND PSYCHOLOGY
Clean. Clear. Creative. Charming.
Finally! From “It’s complicated” skin care regimens to fuss-free, hassle-free. And on top of that: additives-free, silicone-free, harm-free. It’s the only way to true beauty. Honest ingredients. Sincere efficacy. Halal certified. None of the nasties, none of the unnecessaries. Because the more natural, the more real, the more simple… the more beautiful.
It’s all about science with a soul. Innovative, effective, but most importantly relevant, relatable, reachable. No need for jargons, no need for big words. After all, nobody needs to impress nobody.
SUSTAINABLE PACKAGING
Kudos to clients who walk the talk and who allowed us to find a way for even the box that the bottles came in to be reused.
Here, with simple circular perforations, we managed to multiply the use for an otherwise single-use raw material. It’s not much to change the world, but it’s a good exercise in the name of sustainability—all 5 variants came with these perforations—nonetheless.
ECOMM BANNERS
SOCMED Campaign Planning
ECOMM PROMO On Shopee
PRESS COVERAGE
